Nestea
THRESHOLD INTERACTIVE
HELLOWORLD
Starting in summer of 2014 I was the lead project manager for Nestea digital. I was responsible for all maintenance on the website along with launching any new features. Each summer we had a sweepstakes promotion which we worked with HelloWorld to bring to life.
website
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During my time on Nestea we redesigned the product section to contain new flavors and different bottles with bright colors so as to easily showcase the different fruity flavors. When I first started on Nestea they did not have a mobile site so we worked with inhouse designers and developers to create a mobile site that was able to display the products in the best way.
Additionally I was lead producer for the Where to Buy tool which was incorporated on desktop and mobile and assisted users in finding Nestea at a store near them.
sweepstakes
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For the summer of 2015 we did a promotion where applicants could win a once-in-a-lifetime $10,000 experience through Cloud 9 Living. Users could enter through a desktop or mobile computer, and needed a Nestea UPC code or mail in entry in order to win. Additionally we gave away $250 gift cards to Cloud 9 Living weekly.