STONYFIELD ORGANIC - HAVE A COW CAMPAIGN

HYDRO STUDIOS

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Stonyfield Organic US wanted to launch a campaign in which a user could "adopt" a cow from one of Stonyfield's Organic farms. We created a site that showcased each of the three cows you could adopt, along with the farms that each cow lived at. A form on the site allowed you to "adopt" each cow, which meant signing up for email lists.  Using Hubspot we created automated email campaigns for each cow, which would email out updates at certain intervals after signing up.