senior creative producer
Integrated Producer driving high-impact entertainment and brand campaigns
10+ years leading complex productions across studios, agencies, and cross-functional teams. Known for turning chaos into clarity and ideas into executed work.
Billions: Final Season
LEGION CREATIVE
SHOWTIME WITH PARAMOUNT+
Premiering in August 2023, Season Seven marked the final chapter of Billions. The social campaign was designed to support the premiere and sustain engagement throughout the season, with a focus on honoring the series legacy while driving excitement for its conclusion.
By centering the campaign on fan favorite characters and spotlighting the return of Axe for the final season, we created a cohesive social presence that celebrated the show’s history and pulled viewers back into the world of Billions week after week.
unique social sizzles
Unique sizzle assets were developed to celebrate the characters and moments that defined Billions, with special emphasis on the return of Axe for the final season. These pieces included character driven sizzles, elevated clip pulls with captions, and a collaborative compilation created for Showtime that brought together every instance of a Showtime character saying the word Axe.
Each execution was designed to reward longtime fans while reinforcing the significance of the final chapter. I supported creative alignment, scene selection, and production coordination to ensure each piece felt intentional and celebratory rather than purely retrospective.
integrated text videos
Integrated text videos paired key scenes with on screen copy to highlight story beats, character dynamics, and major moments across the season. These assets helped guide conversation and reinforce narrative themes while remaining accessible to both dedicated viewers and casual audiences.
​
They served as a reliable, flexible format for sustaining engagement throughout the season’s run.
animated quote cards
Animated quote cards featured memorable lines from the series brought to life through motion design layered over select scenes. These pieces leaned into the show’s sharp dialogue and character voice, creating highly shareable moments that resonated with fans.
They added rhythm and personality to the content mix while supporting ongoing conversation around the final season.
​
​